GA4/GTM · WORDPRESS · WEB PERFORMANCE · SECURITY
Technical SEO & WordPress Performance Specialist
Core Web Vitals, indexing, tracking, and infrastructure.
I audit and fix ranking issues, improve Core Web Vitals, implement schema and tracking setups, and build performance-first WordPress sites — including structured data and AI search visibility optimization. Every engagement documented with real before/after results.
TOOLS & STACK
Every tool listed here has been used in production — on real client projects, with documented results.
SEO & Search
Google Search Console · Rank Math · Yoast · Schema/JSON-LD · Screaming Frog · Ahrefs · SEMrush · Google Rich Results Test · Keyword Research · Link Building · E-E-A-T · AI-Driven Search · Generative Search (GEO/AEO)
Analytics & Tracking
GA4 · Google Tag Manager · Looker Studio · HubSpot
Performance
WP Rocket · Cloudflare · PageSpeed Insights · GTmetrix · Lighthouse · Chrome DevTools
WordPress & Build
WordPress · Elementor Pro · Astra Pro · WooCommerce · WPForms · WPCode · ACF
Security
Wordfence · SSL Labs · Security Headers · Cloudflare WAF
Front-end
HTML · CSS · JavaScript · PHP
SOME GOALS
ALREADY ACHIEVED
Services
Fixed-scope projects. Documented results.
Technical SEO & On-Page
Audit, fix, and optimize. Crawlability, indexation, metadata, internal linking, schema markup, and site architecture — diagnosed with real tools and implemented directly.
GEO / AI Search
Structured data, entity optimization, and content structure for visibility in AI Overviews, ChatGPT, and Perplexity — not just traditional SERPs.
Web Performance
Core Web Vitals, LCP, CLS, INP. PageSpeed optimization, caching, image compression, and CDN setup — with documented before/after scores.
WordPress & Elementor Builds
Clean, fast, SEO-ready WordPress sites built with Elementor — from scratch or existing site optimization. Up to 5 pages, performance-first from day one.
Performance sprint
Core Web Vitals, PageSpeed 90+, caching, CDN, image optimization. 5–7 days with documented before/after results.
WordPress Security
Security audits, SSL hardening, HTTP security headers, Wordfence configuration, CVE patching, and 2FA setup — documented and delivered with a clear remediation report.
Selected Work
Real projects. Documented results.
GTmetrix A · LCP 1.1s · Mobile PageSpeed 97
New WordPress build for a Patagonia tourism operator. Designed performance-first from day one — no legacy debt, no plugin bloat, Core Web Vitals in the green at launch.
Read case study →Pre-engagement audit · 459 URLs crawled · 5-layer diagnosis · Competitive benchmark across 3 domains
A full technical SEO audit completed before the first client meeting — stack detection, Core Web Vitals analysis, full site crawl, competitive benchmarking, and E-E-A-T mapping. Delivered as a strategic roadmap, not a list of issues.
Read case study →Plugins 29 → 12 · PageSpeed 31 → 74 · SSL C → A · 7 CVEs patched
Full technical audit of a WooCommerce store with critical performance and security issues. Reduced plugin stack by 58%, patched 7 CVEs, and restored a clean, secure checkout.
Mobile PageSpeed 98 · Desktop 99 · LCP 2.1s · 205KB page size
WooCommerce store built from scratch with a performance-first stack. Mobile PageSpeed 98, LCP under 2.5 seconds, and 205KB total page size — exceptionally lean for a WooCommerce build.
0 → 6 conversion events · UTM attribution · HubSpot CRM synced
Full analytics implementation for a SaaS B2B site with zero conversion tracking. GA4 configured via GTM, 6 custom conversion events, UTM attribution, and HubSpot CRM integration.
SSL C → A · Security Headers D → A · LCP 7.2s → 2.2s · 5 headers implemented
Security audit and performance optimization for a professional services WordPress site. SSL hardened, HTTP security headers implemented, Core Web Vitals improved.
🟡 In progress · Technical SEO · On-Page · GEO/AI Search · Results Q3 2026
End-to-end SEO program for a real estate agency in Patagonia. Technical foundation, on-page optimization, schema markup, Core Web Vitals, and GEO/AI Search visibility across a full 3-phase engagement.
Security Headers D → A+ · PageSpeed 77 → 99 · GTmetrix A
Full technical audit of a WordPress portfolio site. Hardened security headers, configured WP Rocket from scratch, and tuned Rank Math — closing every gap a technical hiring manager would check.
Read case study →How it works
01 · Intake
You share the URL, the project brief, or the role requirements. I review everything, ask the right questions, and align on scope and deliverables before anything starts.
02 · Audit & Diagnosis
SEO audit, performance analysis, tracking review, or security assessment — depending on scope. Issues prioritized by impact, root cause documented before any implementation begins.
03 · Execution & Handoff
Direct implementation with full documentation. Every project delivered with clear before/after results, no surprises.
Let’s work together.
Whether you’re looking for a Technical SEO specialist to join your team or need a specific project delivered — I’m open to both.